|Marketing rules, Business Development Advisors|
A Marketing Dream When Managed Correctly
Email marketing is in many ways the answer to the marketing man’s prayer.
However in the wrong hands email marketing just becomes spam. It goes straight into the junk mail box, is not read and is a source of aggravation to the recipient.
To get a good result from email marketing, there are certain rules you need to adhere to:
Write down what you want to achieve with email marketing.
Whatever response you’re looking for, make sure you’re very clear in your own mind what reaction you want and that you’re prepared for that response.